Other Writing
Sometimes your writing projects don’t fit into a clearly defined category. Here are some pieces that I think demonstrate quality writing on my part that doesn’t necessarily align with a particular label.
How Communica Leveraged Micro- and Nano-Influencers for Orangetheory Fitness
This story appeared in a company newsletter and explained how two key employees developed a new strategy for localizing a national brand.
Gerber Technologies offers an incredible range of interesting clothing manufacturing tools. Here’s a brochure I wrote about one such tool.
How a News Peg Can Boost Your Content Marketing
I want to use my experience to help other people improve their writing and writing strategy. Here’s an example of that experience in action: calling on both my journalism and marketing backgrounds, I wrote this piece outlining how people can use news cycles to boost their marketing efforts.